My final post from Westbourne Grove, LOFT design by is a beautifully designed store where I was mesmerised more by the interior than by what they were selling, which is rather gorgeous clothes. They are a French company with shops in Paris. I was not allowed to take any photographs and was told that Kelly Hoppen had been refused permission too :) The interior is a combination of found objects, framed prints, art and furniture - oh yes and some clothes too.
